For every digital marketer who uses a WordPress website, Yoast SEO is a go to plugin for them. This plugin is available in both free and premium versions. If you are a beginner, Yoast SEO basic plugin will do the needful for you.
That being said, let’s move on to the detailed review of Yoast SEO.
What is the Yoast SEO?
Yoast SEO is a plugin for WordPress that provides the best solution for ranking top on search engines like Google. No tool can match the performance of Yoast SEO when it comes to following the SEO parameters.
The team of Yoast SEO plugin has always been upgrading the plugin and been support to every digital marketer who took their SEO game pretty seriously.
With more than 5 million downloads on WordPress, Yoast SEO has stood top on the SEO plugins for WordPress.
So, here are a couple of things that Yoast SEO offers
Features of Yoast SEO
Optimizing your keyword for ranking in search engines is very important. If you are using the keyword too many times or very less often, Yoast SEO indicates it for you. If you use the keyword too many times, it hampers the SEO performance and penalizes in the long term. On the other hand, using the keyword significantly less in the content cannot help your content rank in the search engines.
So, for optimal keyword usage in the keyword, it is better to follow the keyword indicator in Yoast SEO.
In case if you are planning to optimize your content for multiple keywords, you need to upgrade to the premium version, as the basic version only supports one keyword optimization.
Internal Linking is very important in helping your visitors get the most information on your content. However, this feature is available only in the premium version of the SEO tool.
The internal linking feature of Yoast SEO scans your content and helps in identifying the relevant internal links for your content. Instead of manually searching for an appropriate internal link, it is a huge time saver.
Readability analysis is a feature of Yoast SEO that helps in identifying how reader-friendly is your content. In case if you have long paragraphs that annoy the reader, Yoast SEO helps you to identify such paras and break them down into simpler sentences.
The higher the readability analysis score, the better is the content to read.
Optimizing Social Media Posts
Contents on the web are easily shareable on social media. With the social media optimization option, Yoast SEO helps in sharing your content on different social media platforms. Currently, Yoast SEO supports Facebook and Twitter platform and helps you see the preview of how the post looks on the respective platforms after publishing.
Yoast SEO is one of the must-have plugins for WordPress for anyone who takes their website rankings very serious. This tool is beginner-friendly as all the options on this tool are by default set to support SEO friendly rankings.